With the start of restrictions lifting mid-September for vaccinated people, it’s only a matter of time and planning before clubs will be opening their doors.

There is no doubt that the pandemic has resulted in a tech boom, the likes we have not seen for quite some time.

Member Engagement = Member Loyalty = Member Retention

Facebook has its place – But targeted email and SMS is King

Finally, a solution to assist your members and visitors who don’t have a QR compatible smart phone or smart phone at all!

You’ve gone through the onboarding process. It is the new staff members first day and the first thing we do with them is an induction.

In this world of digital revolution – is it finally time to say goodbye to post?

Just because our messages are all similar during lockdown, doesn’t mean we have to lose all our personalisation in our communications. It feels like we are all awash in a sea of sameness

I once heard a good gaming room is like a Monopoly board. You have your Mayfair and Park Lane (High Denom) and you will also have your Old Kent Road and Whitechapel Road (20 cent betters)

The first 90 days for welcoming and settling in new loyalty or rewards program members is a critical time for entrenching a required behaviour.

Understanding why your members come into your club will go a long way to developing customised messages for your membership base.

The need to communicate with members in a beneficial and economical way has never been more important

Whether you’ve just started your email marketing program or have been at it for years; there’s a lot to know about delivery, open rates and permissions.

It’s more important than ever to stand out from the communications crowd and show that your emails are worth reading.

The internal gaming room format and layout is forever in a constant state of change and evolution.